With the new CWS SmartWash Plus hygiene bundle, comprising the innovative CWS SmartWash mixing system and a digital mirror, CWS is now offering a future-oriented solution for efficient handwashing and improved hygiene levels.
Positioning as solution provider has never been as important as now against the background of the corona pandemic. We spoke to Heike Seltmann, Group Sales Director New Business Hygiene at CWS, about the background of the Solution Selling concept and its benefits for customers.
Keeping rented textiles in a closed cycle and thus protecting the environment and resources - that is the goal of CWS. As a member of the industrial partnership wear2wear™, the company is coming decisively closer to its goal.