Our purpose is simple:
Hygiene matters
For a healthier future worth living
Our Vision
We are THE trusted partner for hygiene solutions – while making a positive impact on society and planet.
Our Mission
We deliver reliable and sustainable Hygiene solutions. With over 70 years of expertise, we ensure efficient, eco-friendly operations tailored to meet specific customer needs with innovative products and convenient service.
Thanks to our 4,000 employees, we deliver reliable and sustainable Hygiene solutions every day - for more than 70 years. In all of this, our purpose guides us. Because Hygiene does matter to us all.
Our core behaviors define and explain the expectations for every CWS Hygiene employee in their daily work routine. They drive the cultural change within CWS Hygiene towards outperformance and act as the basis for regular performance evaluation, recognition and development.
Our 5 core behaviours
Think customer first
We make it easy to do business with. Our customer is the center of everything we do. That means we seek to understand our end markets, look how something is possible and build a long-term partnership with our stakeholder.
Empower others
We engage our employees through open feedback, collaboration, transparency and teamwork. That means we share relevant information openly, proactively provide and ask for feedback and create a diverse and inclusive workforce where the team rather than the individual is in the focus.
Improve every day
We challenge the status quo and quickly embrace change. We keep it simple and impactful. That means we are curious and challenge current thinking, suggesting better approaches and strive for efficiency by minimizing complexity.
Take ownership
We are accountable for our targets and always deliver on our commitments. That means we are accountable for all our actions and results: positive or negative and take full ownership of tasks and commitments.
Compete for success
We are determined to win with a clear drive to reach our goals. We have the courage to make difficult decisions. That means we are persistent and challenge ideas and show backbone when there are difficulties.
How we care
Responsibility on all levels
The core of our purpose, to think today about tomorrow and beyond, is firmly rooted in our actions. Circularity has been the guiding principle of our business since the company was founded 70 years ago. We conserve resources and use reusable instead of disposable products. We are committed to environmental, social and governance responsibility at all levels of our value chain.